ARIZONA NEWS

Valley to see big experiential retail projects come to life in coming years

Apr 22, 2023, 6:30 AM

(VAI Global Development Photo)...

(VAI Global Development Photo)

(VAI Global Development Photo)

Four Valley retail projects in development are trying to swing big on their customer experience. Each of those projects could come to life in the next 12 to 18 months.

The developers behind VAI Resort, Mattel Adventure Park, The Sydney and Cannon Beach spoke Thursday evening in a panel discussion on how to connect with customers, deliver a memorable experience and generate revenue on weekdays. The panel was hosted by ICSC Local Arizona at Mavrix in Scottsdale.

“When you start seeing some of these retailers make these advancements and figure out ways to connect with their customers, so when they leave the store, they have an experience and they’ve made a purchase — I think that’s the key to the future,” said Dan Lupien, managing principal at Palmer Development Group, the developer behind The Sydney and The Edge. “Amazon and e-commerce can’t compete with experiences.”

Lupien was joined on the panel by Grant Fisher, Desiree Wilson, Joseph Cottle and Matt Gunn — who are all in the middle of developing experiential retail across the Valley.

This story is posted in partnership with Phoenix Business Journal. Click to read the full story.

We want to hear from you.

Have a story idea or tip? Pass it along to the KTAR News team here.

Arizona News

Two Tucson men sentenced after highway death of 17-year-old...

KTAR.com

Two Arizona human smugglers sentenced for death of migrant

Two Tucson men were sentenced last month for their roles in the death of a 17-year-old migrant in 2022, authorities said.

2 hours ago

(KTAR News Photo)...

Mike Broomhead

Amazing Arizonans: Michael Bidwill talks Cardinals origin, 2024 draft and community outreach

On this episode of Amazing Arizonans, Mike Broomhead has a great conversation with CEO of the Arizona Cardinals, Michael Bidwill.

2 hours ago

Split image of a headshot of Junelle Cavero on the left and a sign on the wall of the state capitol...

Kevin Stone

Arizona House Democratic caucus back to full strength with Junelle Cavero’s appointment

The Arizona House Democratic caucus is back to full strength after Junelle Cavero was appointed Tuesday to fill a vacant south Phoenix seat.

2 hours ago

The Phoenix Zoo's baby goats have been named after the public made their selections. (Phoenix Zoo P...

Danny Shapiro

Here’s what the public decided to name the baby goats at the Phoenix Zoo

Five baby goats born at the Phoenix Zoo last month now have names after more than 3,300 people voted on each set of kids.

2 hours ago

A Phoenix kindergarten teacher was named KTAR News 92.3 FM's Outspoken with Bruce and Gaydos' Pay T...

KTAR.com

Phoenix kindergarten teacher wins Bruce and Gaydos’ teacher tribute for March

A Phoenix kindergarten teacher was named KTAR News 92.3 FM's Outspoken with Bruce and Gaydos' Pay Tribute to a Teacher winner for March, presented by Your Valley Toyota Dealers.

10 hours ago

The closure began after reports alerted authorities of a man climbing the I-10 bridge near 7th Aven...

KTAR.com

Interstate 10 in Phoenix reopens in both directions after freeway fence climber causes shutdown

A man who climbed the I-10 freeway bridge near Seventh Avenue caused a shutdown of both the eastbound and westbound lanes Tuesday night.

11 hours ago

Sponsored Articles

...

COLLINS COMFORT MASTERS

Here are 5 things Arizona residents need to know about their HVAC system

It's warming back up in the Valley, which means it's time to think about your air conditioning system's preparedness for summer.

...

Midwestern University

Midwestern University Clinics: transforming health care in the valley

Midwestern University, long a fixture of comprehensive health care education in the West Valley, is also a recognized leader in community health care.

(KTAR News Graphic)...

Boys & Girls Clubs

KTAR launches online holiday auction benefitting Boys & Girls Clubs of the Valley

KTAR is teaming up with The Boys & Girls Clubs of the Valley for a holiday auction benefitting thousands of Valley kids.

Valley to see big experiential retail projects come to life in coming years