First-ever Bud Light ‘House of Whatever’ comes to Super Bowl XLIX
Bud Light's "Whatever" campaign has come to hotels, cruise ships and even an entire town.
Over the past few years, Bud Light’s “Perfect Beer for Whatever Happens” campaign has come to hotels, cruise ships and even an entire town.
Now, it’s coming right here to Arizona for Super Bowl XLIX in February 2015, the brand announced in a press release. The “House of Whatever” event is the first of its kind and is the Super Bowl version of the “Whatever, USA” event, according to Bud Light.
As a continuation of the brand’s “Perfect Beer for Whatever Happens” creative campaign, which was introduced at Super Bowl XLVIII and continued with this summer’s Whatever, USA, event, Bud Light is bringing the first-ever House of Whatever to Super Bowl XLIX, featuring three days of unforgettable parties, amazing concerts and one-of-a-kind activities.
So what exactly does this mean? At the Super Bowl, those of drinking age can participate in three days of fun. DJ Steve Aoki is set to perform, along with surprise celebrity performers yet to be announced.





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