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Social media’s 70-up ‘grandfluencers’ debunking aging myths

This photo shows Candace Cima, 74, in Ithaca, New York, on Aug. 12, 2021. Cima, who goes by @styleinyour70s.withleslieb, is among a growing number of “grandfluencers,” folks 70 and up who are making names for themselves on social media. (Gregory B. Rudgers via AP). This photo shows Candace Cima, 74, in Ithaca, New York, on Aug. 12, 2021. Cima, who goes by @styleinyour70s.withleslieb, is among a growing number of “grandfluencers,” folks 70 and up who are making names for themselves on social media. (Gregory B. Rudgers via AP). This photo shows Joan MacDonald, 75, in Tulum, Mexico, on Sept. 1, 2020. MacDonald is among a growing number of “grandfluencers,” folks 70 and up who are making names for themselves on social media. (Michelle MacDonald via AP) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) Senior influencer Sandra Sallin, 80, poses for a portrait at home, Friday, Aug. 20, 2021, in Los Angeles. Sallin is among a growing number of seniors making names for themselves on social media. (AP Photo/Chris Pizzello) This photo shows Jessay Martin, 68, from left, Robert Reeves, 78, Michael Peterson, 65, and William Lyons, 77, in Cathedral City, Calif., in November 2020. The four friends, known as the Old Gays, are among a growing number of seniors making names for themselves on social media. (Ryan Yezak via AP) This photo shows Lagetta Wayne, 78, in her garden in Suisun City, Calif., on Aug. 10, 2021. Wayne is among a growing number of "grandfluencers," folks 70 and up who are making names for themselves on social media. (KiKi Rose via AP)