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In the spirit: More alcohol ads to run during Super Bowl

This photo provided by Bud Light shows a scene from Bud Light 2023 Super Bowl NFL football spot. A bevy of booze brands will be in the Super Bowl ad lineup this year, now that Anheuser-Busch has ended its exclusive advertising sponsorship after more than 30 years. Anheuser-Busch, parent of the Budweiser, Michelob Ultra and Busch beer brands, said in June it would end its exclusivity deal, which it first struck in 1989, and focus on other marketing efforts. (Bud Light via AP) This photo provided by Michelob Ultra shows a scene from Michelob Ultra 2023 Super Bowl NFL football spot. A bevy of booze brands will be in the Super Bowl ad lineup this year, now that Anheuser-Busch has ended its exclusive advertising sponsorship after more than 30 years. Anheuser-Busch, parent of the Budweiser, Michelob Ultra and Busch beer brands, said in June it would end its exclusivity deal, which it first struck in 1989, and focus on other marketing efforts.(Michelob Ultra via AP)