Taste of the NFL comes to Phoenix as Super Bowl’s largest culinary, philanthropic event

Jan 28, 2023, 7:15 AM
(Facebook Photo/Taste of the NFL)...
(Facebook Photo/Taste of the NFL)
(Facebook Photo/Taste of the NFL)

PHOENIX — Taste of the NFL is an annual event ahead of the Super Bowl that will bring gourmet food, celebrity chef competitions and presentations to the Valley on Feb. 11.

The walkaround tasting party will be held at the Chateau Luxe in north Phoenix, while all proceeds will benefit GENYOUth’s End Student Hunger fund which provides monetary and equipment grants to schools to increase access to meals.

“Taste of the NFL is one of the premier experiences here during Super Bowl,” Beau McMillan, owner of restaurant Cala in Scottsdale, told KTAR 92.3 FM’s Arizona’s Evening News on Friday.

“There’s over 30 incredible chefs right here in the Valley participating, big celebrity chefs like Andrew Zimmern and Carla Hall, Tim Love … I’ve been a part of this for six years in the past, and I’m happy to do it in my own backyard.”

McMillan said each chef wants to bring their A game to this event, and food options he’s seen include tailgate classics and high-end dishes.

Highlight recipes from last year’s event in Los Angeles include Hall’s root beer glazed chicken wings, Love’s Texas goat birria tacos, Zimmern’s sweet and sour meatballs and Lasheeda Perry’s caramel apple oatmeal cream pies.

More than 30 NFL players and retired athletes will attend the event to sign autographs, participate in festivities and presentations.

“What’s cool about Taste is there used to be every city was represented, these football players are going to come in and say hello, they sign autographs, you can meet a hero. I think they’re kind of keeping a little bit of a secret but I think they got some great entertainment they’re going to surprise us with,” McMillan said. “I’ve seen a Little Big Town, I’ve seen some really good entertainment at this event.”

Taste of the NFL is also the largest philanthropic event of the Super Bowl, GENYOUth CEO Ann Marie Krautheim told The Official Arizona Super Bowl Host Committee Show in November

The money will benefit schools in Arizona and across all NFL markets, according to the league. Krautheim said the 2022 event raised more than $1.5 million.

GENYOUth was founded in 2010 and has partnered with Taste of the NFL since 2020.

Last year, more than 2,100 people attended the event, and it became the fourth-most watched broadcast on NFL Network during Super Bowl week.

Taste of the NFL will be open from 4 p.m. to 8 p.m., and tickets are available online.

We want to hear from you.

Have a story idea or tip? Pass it along to the KTAR News team here.

Arizona Super Bowl

(City of Phoenix Photo)...
Kevin Stone

Phoenix reaches its ‘zero waste’ goal with Super Bowl event trash

Phoenix scored a touchdown by reaching its "zero waste" goal of keeping almost all of the trash from Super Bowl XLVII events out of the landfill.
1 month ago
Harrison Butker of the Kansas City Chiefs kicks the go-ahead field goal during the fourth quarter a...
Wills Rice

Valley shows record-setting metrics during Super Bowl LVII

The Arizona Super Bowl Host Committee and NFL released the record-setting numbers from the weeklong party in the Valley.
1 month ago
(KTAR News Photo/Jim Cross)...

Monday was the busiest day for passengers in Phoenix Sky Harbor Airport history

Passengers made their way through Phoenix Sky Harbor Airport in record numbers on Monday with over 200,000
1 month ago
(Getty Images Photos)...
Associated Press

Top moments of Super Bowl XLVII happened on, off and above the field

Here's a look at some top moments from Sunday night's exciting Super Bowl at State Farm Stadium in Glendale.
1 month ago
This photo provided by Paramount+ shows Sylvester Stallone from a scene from Paramount+  2023 Super...
Associated Press

Super Bowl ads use nostalgia, star power and light laughs

Familiar celebrity faces, light humor and plenty of cuddly dogs flooded the lineup of Super Bowl LVII ads this year.
2 months ago
(Twitter Photo/@Good360)...
Alex Weiner

What happens to the losing team’s Super Bowl champions merchandise?

Thousands of shirts, hats and other apparel items are made ahead of time for both teams competing in the Super Bowl each year.
2 months ago

Sponsored Articles

(Desert Institute for Spine Care in Arizona Photo)...
Desert Institute for Spine Care in Arizona

5 common causes for chronic neck pain

Neck pain can debilitate one’s daily routine, yet 80% of people experience it in their lives and 20%-50% deal with it annually.
(Pexels Photo)...

Sports gambling can be fun for adults, but it’s a dangerous game for children

While adults may find that sports gambling is a way to enhance the experience with more than just fandom on the line, it can be a dangerous proposition if children get involved in the activity.
Quantum Fiber

How high-speed fiber internet edges out cable for everyday use

In a world where technology drives so much of our daily lives, a lack of high-speed internet can be a major issue.
Taste of the NFL comes to Phoenix as Super Bowl’s largest culinary, philanthropic event