Best Western launches boutique hotel Vib in downtown Tempe

Mar 22, 2022, 4:25 AM
(Best Western Photo) (Best Western Photo) (Best Western Photo) (Best Western Photo) (Best Western Photo) (Best Western Photo) (Best Western Photo) (Best Western Photo)

PHOENIX – Phoenix-based hotel chain Best Western has opened the doors to the brand’s international boutique hotel, Vib, in the East Valley.

The 102-room hotel, located at Fifth and Farmer streets in Tempe near Arizona State University, bills itself as offering “upscale vibrance and modern amenities that today’s younger and more remote workforce are seeking.”

The latest Vib (pronounced “vibe”) site joins Springfield, Missouri, as the second in the United States; a third is planned for Denver, Colorado.

“The investment by Best Western Hotels and Resorts in Tempe is proof that the tourism and hospitality industry in our community is of growing regional importance,” Tempe Mayor Corey Woods said in a press release Monday.

The hotel features Cousins Maine Lobster restaurant, a rooftop lounge and a lobby bar that serves up cocktails, light dining, and espresso drinks.

“Best Western’s global headquarters have been part of the thriving Phoenix area for more than six decades. The opening of our Vīb Tempe hotel not only represents a relaunch of this exciting boutique brand, but it also reflects our company’s appreciation of this remarkable community and our commitment to grow our presence in the Valley of the Sun,” Larry Cuculic, president and chief executive officer of the chain, said in the announcement.

Vib’s global flavor comes from locations in Turkey and Thailand, according to the website.

We want to hear from you.

Have a story idea or tip? Pass it along to the KTAR News team here.

Arizona News

This photo provided by Budweiser shows a scene from Budweiser's 2023 Super Bowl NFL football ad. Br...
Associated Press

For Super Bowl ads this year, crypto is out, booze is in

NEW YORK (AP) — The hottest ticket in town for advertisers is officially sold out. Fox said Monday that in-game ads for Super Bowl LVII have all been sold. The big game between the Kansas City Chiefs and the Philadelphia Eagles takes place on Sunday. The Super Bowl is advertising’s biggest stage, with advertisers jockeying […]
18 hours ago
FILE - People walk by the AMC 34th Street theater on March 5, 2021, in New York. (Photo by Evan Ago...
Associated Press

AMC to charge more for better seats in movie theaters

AMC Theaters, the nation's largest theater chain, unveiled a new pricing scheme which seat location determines how much movie tickets cost.
18 hours ago
Associated Press

Super Bowl draws epic air show of private planes to Phoenix

Officials expect more than 1,000 extra planes to descend on Phoenix’s airports this week for the Super Bowl as well as the WM Phoenix Open.
18 hours ago
(Dunkin' Photo)...

Doughnut box: Dunkin’ opens shop made from shipping container in Mesa

A new Dunkin' location in Mesa, the national donut and cofee chain's first in Arizona made from a repurposed shipping container.
18 hours ago
George Alan Kelly(Santa Cruz County Sheriff's Office)...
Associated Press

Arizona rancher held on $1M bond for murder near border outside Nogales

A rancher who lives near Arizona's border with Mexico is accused of first-degree murder for a fatal shooting last week.
18 hours ago
(Facebook File Photo/Phoenix Police Department)...

Woman dies at Steele Indian School Park in Phoenix after shooting

A woman died at Steele Indian School Park in central Phoenix after a shooting Sunday night, authorities said.
18 hours ago

Sponsored Articles

(Pexels Photo)...

Sports gambling can be fun for adults, but it’s a dangerous game for children

While adults may find that sports gambling is a way to enhance the experience with more than just fandom on the line, it can be a dangerous proposition if children get involved in the activity.
Day & Night Air Conditioning, Heating and Plumbing

Prep the plumbing in your home just in time for the holidays

With the holidays approaching, it's important to know when your home is in need of heating and plumbing updates before more guests start to come around.
(Photo via MLB's Arizona Fall League / Twitter)...
Arizona Fall League

Top prospects to watch at this year’s Arizona Fall League

One of the most exciting elements of the MLB offseason is the Arizona Fall League, which began its 30th season Monday.
Best Western launches boutique hotel Vib in downtown Tempe