IT'S BUSINESS TIME WITH MIKE WEINSTEIN

3 things to consider when publishing your business’ content

Mar 28, 2015, 5:42 PM | Updated: 5:42 pm

In the world of digital marketing, some say content is king or content is queen.

Whatever you want to call it, Google has made it very clear regarding the emphasis it places on unique and fresh content. However, it can prove challenging to write both for Google and for the consumer. There is a balance, and as a content writer, it is your responsibility to find that happy medium.

For the sake of this blog, we will focus on your consumer. Here are three things you should consider when writing your next piece of content:

Consider their reading level

It's Business Time with Mike Weinstein

(Public Domain Photo)...

Michael 'Winey' Weinstein

There’s investing, then there’s investing with environmental, social factors in mind

There's investing, and then there's investing in companies that are doing the heavy lifting on environmental and social policies.

7 years ago

(StockSnap Photo)...

Michael 'Winey' Weinstein

Get hired, stay hired: Four ways to ensure you always have a job

Just by practicing four habits, you will elevate yourself above your competitors. You will never have a difficult time finding and keeping a job.

8 years ago

Michael 'Winey' Weinstein

Some quick tips to protect your Google identity

Your Google identity reflects what appears in the search engine results page when someone “Googles” your name. Here's how to protect it.

8 years ago

(StockSnap Photo)...

Michael 'Winey' Weinstein

Business owner has two big words for entrepreneurs: ‘Don’t stop’

The owner of a successful real estate company has two simple -- but hugely important -- words for entrepreneurs: "Don't give up."

8 years ago

(StockSnap Photo)...

Michael 'Winey' Weinstein

Business coach says owners need to concentrate on these three things

Business coaches are a dime a dozen, but on this week’s show, I had a great one named Adam Kipnes of The 1495 Group.

8 years ago

(Arizona Capitol Museum Facebook Photo)...

Michael 'Winey' Weinstein

Campaign transparency: Show me the donors

Whether or not the outcry represents the true voice of the average voter, the state of Arizona is about to have the demand for campaign transparency met.

8 years ago

Sponsored Articles

...

Midwestern University

Midwestern University Clinic visits boost student training & community health

Going to a Midwestern University Clinic can help make you feel good in more ways than one.

...

Day & Night Air Conditioning, Heating and Plumbing

Beat the heat, ensure your AC unit is summer-ready

With temperatures starting to rise across the Valley, now is a great time to be sure your AC unit is ready to withstand the sweltering summer heat.

...

Condor Airlines

Condor Airlines can get you smoothly from Phoenix to Frankfurt on new A330-900neo airplane

Adventure Awaits! And there's no better way to experience the vacation of your dreams than traveling with Condor Airlines.

3 things to consider when publishing your business’ content