Ever wonder what it takes to send a message to outer space? If you’re Hyundai, all you need is a lot of cars and a large, deserted area.
Hyundai partnered with Stephanie, a young girl from Houston, Texas, to send a message to her father at the International Space Station. The message, “Steph <3's You!" was recreated and sent using 11 Hyundai Genesises, which eventually reached her father.
The final project was declared the largest tire track image by Guinness World Records.