Tempe drew $1 billion from almost 4 million tourists in 2015

Mar 28, 2017, 4:30 AM | Updated: 11:13 am

(Facebook Photo)...

(Facebook Photo)

(Facebook Photo)

PHOENIX — The Valley has long been a popular tourism spot thanks to the weather and number of activities the region has to offer.

Tempe gets a lot of those tourists, and according to a study conducted by the city’s tourism office, an extra $1 billion came in because of the visitors in one year.

Just over 3.7 million tourists in Tempe spent $730.6 million in 2015, “which generated $1.0 billion in total business sales, including indirect and induced impacts,” the study said. There was $122 million in tax revenues that year, which included $70 million in state and local revenues.

The number of tourists in Tempe has increased every year since 2011, but saw a huge increase for the third straight year when the city saw 6.5 percent more visitors in 2015 than the year before.

The majority of visitors came from California, Colorado and Utah, with the most money ($181 million) getting spent on food and beverage.

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Tempe drew $1 billion from almost 4 million tourists in 2015