It’s not a g’day, mates, for the parent company of Outback Steakhouse and Carrabba’s. Bloomin’ Brand has announced it will close nearly 50 of the restaurants.
Bloomin’ Brands has not said which of its 43 underperforming sites it will close; Fleming’s and Bonefish Grill were included. There are several Outbacks, Carraba’s and Fleming’s in metro Phoenix, including Chandler, Glendale, Scottsdale and Tempe.
The company said 43 of the 1,500 restaurants will be shut down and 115 will begin offering delivery service during the next three months.
Just a month ago at a conference in Las Vegas, a Bloomin’ Brands executive said the company had plans to expand the restaurants’ loyalty rewards program.
“We feel it’s something consumers really want. We want people to more easily explore the different brands we have,” Chris Brandt, an executive vice president, told GeoMarketing.
The Florida-based company reported an earnings loss of $4.3 million in the fourth quarter of the 2016 fiscal year.
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