PHOENIX — City leaders unveiled a new recycling and sustainability campaign Wednesday with hopes of cutting back the amount of waste sent to landfills.
Reimagine Phoenix is based on five-action steps, according to Mayor Greg Stanton.
“Reduce, reuse, recycle, reconsider and reimagine,” said Stanton. “Reimagine trash. Trash is a resource, it needs to be thought of that way.”
As part of the campaign, the city rolled out new pumpkin-colored trucks wrapped in the Reimagine Phoenix logo. Stanton also announced a new city-wide goal of reducing the amount of trash sent to the landfill by 40 percent by 2020.
“We want the city of Phoenix to take its rightful position as a leader on recycling and diversion,” said Stanton. “It’s going to take a lot of work but we can get the job done.”
The Reimagine Phoenix campaign also aims to improve several current recycling programs, including Green Organics, which is a green waste curbside collection program started in late February 2013.
- Locals helping locals: 6 success stories you need to know about
- Sunscreen facts that could save your life
- 6 energy saving hacks for your home
- 5 tips for choosing a company to end your timeshare
- Water tips to save money, help save the Earth
- 5 of the most adored gentlemen in professional sports today
- The real danger of sitting at your desk
- Most surprising NBA playoff performances of the last 40 years
- 11 classic baseball movies you must see again
- Finally getting rid of fat: 3 methods that actually work
- 4 reasons cancer survivors should focus on food
- 5 spring cleaning spots everyone forgets
- 5 reasons to look forward to watching the D-backs this season
- Common virus attributed to spike in head and neck cancers
- 5 signs it’s time to end your timeshare ownership
- 3 most overlooked ways to keep your home healthy
- 6 ways the air in your home could be making you sick
- CrossFit dangers: 5 common injuries and how to deal with them
- Today's radiation treatments offer better success, fewer side effects
- Tips to make watching TV on the patio even better
- What really happens when you donate to a community college?
- Sun and skin cancer: Separating fact from fiction
- 5 critical lifestyle changes for a healthy colon
- What you need to know about Alzheimer's disease in Arizona
- Spring clean your windows like a pro with these 8 tips
- 7 films that should have won best-picture Oscars
- New plumbing technology saves money and improves your home
- Survey shows Arizona CFOs optimistic about 2016
- How chronic pain can affect your love life
- 5 potential warning signs about your child's development