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Potato salad fundraiser raises over $57K

COLOMBUS, Ohio — A man who wanted money to make potato salad has now raised over $57,000 on Kickstarter.

Zach Danger Brown of Columbus, Ohio had the top fundraiser on Kickstarter Monday, according to the Chicago Tribune. The account was started July 3 and made headlines after raising over $57,500 with 24 days left of fundraising.

“I'm making potato salad. Basically, I'm just making potato salad. I haven't decided what kind yet,” Brown said on the Kickstarter page.

After his $10 goal was met and hugely surpassed, Brown made a video and offered several prizes for his backers including a potato salad-themed haiku, a hat, a T-shirt and a recipe book with potato salad recipes from around the world.

“So much is happening so fast and I can't thank you all enough,” Brown wrote on the Kickstarter page. Thank you all so much for the support. Together we can make the world a better place with potato salad!”

In the meantime, the world will wait with bated breath for his first batch of the picnic staple. Because apparently the Internet loves potato salad.

Faith Heaton Jolley is a UVU graduate and currently works at KSL as head writer for and runs the Outdoors & Recreation section. Contact her at