“The video was produced by Artec Media, the company responsible for releasing that viral Miami Delta Gamma video back in January,” Teen Vogue said. “Alpha Phi’s video is exactly the same, except it’s set in the desert instead of on the coast.
“The Miami video was estimated to cost between $200,000 and $400,000, so let’s assume Alpha Phi rang up a similar bill — after all, they had to hire out the Pink Jeep Tour company, a helicopter pilot, a hot air balloon operator, the production team, and a singer for the original EDM song written by Artec.”
As Teen Vogue mentions, the sorority could have gotten that money from donations, but a lot of other college students who will soon eat Ramen noodles almost every day this semester probably aren’t too pleased.
