Just B - B Just produces a line of soaps, shower gels, lip balms and candles.
The company is operated by Lodestar Day Resource Center and is one of 16 agencies housed on the 11-acre Human Services Campus in Phoenix, which aids the Phoenix metropolitan area's homeless community.
Officials tell The Arizona Republic that Just B - B Just seeks to end the cycle of poverty and homelessness by employing homeless individuals and then training them in business, social and life skills.
They also hope that getting Just B - B Just products in retail outlets will spur growth for the company.
Copyright 2012 The Associated Press.